#1 Website

IdahoStatesman.com outpaces other local Web sites in every measurement:

• Total audience reach -- IdahoStatesman.com reaches 39% of Treasure Valley adults each month
• IdahoStatesman.com reaches more Treasure Valley adults each week than any local radio station
• IdahoStatesman.com users are affluent and educated
• More than half have household incomes greater than $50,000, compared to 45% of the market
• 79% are college educated, compared to 65% of the market

Local Website Comparison

*Media Audit 2009

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